Workster partners with a leading Online Gaming who is active across four continents, and has over 13 million customers and is seeking to onboard a Digital Marketing Executive German-speaking for their Gibraltar office.

Your Role

  •  Manage digital marketing campaigns on the DACH market to drive profitable growth for the Company and deliver country-specific revenue targets.
  •  Monitor and analyse campaign performance metrics, including click-through rates, conversion rates, and ROI, to optimize marketing efforts and achieve KPIs.
  •  Plan, execute, optimise and report on campaigns across paid social media, display web and app, programmatic partners and support with ASO initiatives as and when is required.
  •  Utilize data-driven insights to optimise digital marketing campaigns and maximize marketing ROI.
  •  Support in managing key strategic relationships with display partners and account managers. Support in negotiating and optimising deals with partners.
  •  Identify and manage new creative growth campaigns and prospect new partners that support the acquisition objectives. Researching and Negotiating of new Acquisition Partners.
  •  Request, process and track IOs and invoicing.

Your Qualifications

Key Relationships / Reporting Lines

  •  Creative and Brand
  •  Country Managers
  •  Gaming and Product
  •  Legal and Compliance
  •  Onboarding and Retention

Knowledge, Skills and Experience

  •  Native German speaker.
  •  Strong knowledge and experience in executing successful, profitable acquisition campaigns within the digital marketing channel.
  •  Proven hands-on experience in display web and app campaigns, paid social media, (Facebook/Tech Manager) programmatic, organic app (ASO).
  •  Data driven approach to decision marketing with strong commercial acumen.
  •  Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
  •  Experience in optimizing acquisition funnels for both web and app campaigns.
  •  Proficiency in using digital marketing tools and platforms, such as Google Analytics, Facebook Business Manager, SEMrush (or similar) and marketing automation software.
  •  Strong analytical skills with the ability to interpret data and generate actionable insights to drive marketing decisions.
  • Knowledge of industry regulations and compliance requirements related to online betting and gaming marketing activities.
    • Self-motivated and proactive attitude, with a willingness to learn and adapt to new technologies and industry developments.

The Offer

  • Private Health Insurance from the first date of employment
  • Gym Membership Discount
  • 90 Days working hybrid
  • Summer time working hours
  • 25 days holiday and 12 days Gibraltar bank holidays (you have the option to work on public holidays – so you can use the time off when you want)!
  • Flexible and hybrid remote working schedules.
  • Continuous learning/development opportunities and progressive career paths.
  • Coaching Sessions.
  • Employee assistance programs focused on mental health.
  • Diverse and inclusive environment.
  • Corporate events & parties.
  • Teambuilding activities.
  • Worldwide premium healthcare.
  • Subsidized gym membership within a variety of locations in Gibraltar.
  • Fresh fruit and hot refreshments.
  • Tailored relocation packages to meet your needs to support your transition.