Workster is partnering with a global customer experience provider to recruit an Italian-speaking Lead Generation Specialist for a B2B sales project within the tech and digital solutions space. This role is ideal for sales-driven professionals who enjoy engaging prospects through video meetings, outbound outreach, and structured pipeline management.

Your Role

  • Manage a high volume of inbound and outbound B2B sales activities across all stages of the sales funnel
  • Engage prospects primarily through video meetings (core daily activity), as well as phone, email, and social media outreach
  • Identify and contact decision-makers using professional networking and lead-generation tools
  • Qualify leads and move opportunities smoothly through the funnel
  • Handover qualified opportunities to the onboarding team to continue the customer journey
  • Maintain a healthy and accurate sales pipeline in the CRM system
  • Track and report daily, monthly, and quarterly performance metrics
  • Follow defined sales cadences, SLAs, and outreach standards
  • Accurately document all interactions and activities in CRM tools

Your Qualifications

  • Fluent Italian (spoken and written)
  • Advanced English (C1+) – all training and internal communication is conducted in English
  • 1.5–2 years of experience in sales, business development, or lead generation
  • Understanding of B2B qualification and prospecting methodologies
  • Comfortable working in a fast-paced, target-driven IT or digital environment
  • Strong organizational and time-management skills
  • Experience with CRM tools (Salesforce or similar)
  • Knowledge of digital advertising or tech solutions is an advantage

The Offer

  • Full-time role with stable working hours
  • Performance-based quarterly bonus structure
  • Private health and life insurance (including dental and eyecare)
  • Daily meal allowance via prepaid card
  • Free access to corporate gym facilities
  • Hybrid work model available depending on project setup and performance
  • Structured onboarding, paid training, and continuous learning opportunities
  • Clear career progression within an international environment